First, We Learn About Your Business
What separates you from your competition?
What are your marketing strategies?
What are you looking to promote?
What does success look like to you?
Initial Website Analysis
Initial analysis reviews overall easy of use, establishes a starting point and identifies opportunities for improvement:
- Links to and from your site
- Quantity and quality of text on your site
- Types of imagery and photos used
At this stage, we "look under the hood" and work behind the scenes to determine if your site has the necessary metadata, code and relevant copy to help search engines find you.
Reporting and Performance Evaluation
How do we know if our SEO efforts are working? Detailed reports and face to face meetings provide insight:
- To measure success and ROI
- Identify new options and strategies
- Establish additional goals and/or focus